The recent release of Call of Duty: Black Ops 7 has sparked a heated debate among gamers regarding the use of generative AI in its development, particularly in the creation of in-game calling card artwork. While Activision has confirmed the integration of AI tools to enhance the creative process, the specifics of how these technologies were employed remain vague, leading to mixed reactions from the community. Some players embrace the potential of generative AI as a valuable asset in the gaming industry, acknowledging its role in streamlining production and fostering innovation.